Introducing Iain, our Managing Director and Lead Bike Fitter, whose expertise and dedication have shaped the success of our bike fitting services. With an MSc in Sports Biomechanics and multiple qualifications in bike fitting and coaching, Iain brings a wealth of knowledge and experience to the team.

Having performed over 5,000 bike fits, Iain's meticulous approach has benefited a diverse range of cyclists, from beginners to world champions. His comprehensive understanding of biomechanics ensures that each bike fit is tailored to optimize performance, comfort, and injury prevention.

Iain's commitment to education is evident through his role as a bike fit course instructor, where he shares his expertise with aspiring bike fitters. His practical experience is further enriched by his personal achievements in cycling, including competing in various cycling events and brevets, such as the grueling Transcontinental Race.

With Iain at the helm, you can be confident that you are receiving the highest level of bike fitting and coaching expertise. Join us and experience the difference that a professional, personalized bike fit can make to your cycling performance and enjoyment.

Meet Alex, our expert Bikefitter and Triathlon Coach with a PhD in Psychology. Alex brings a unique blend of coaching, bike fitting, and sports psychology qualifications to help athletes of all levels achieve their goals.

With a deep understanding of the physical and mental aspects of athletic performance, Alex provides comprehensive coaching tailored to each individual's needs. As a specialist in swimming, Alex has a proven track record of guiding athletes through the complexities of triathlon training, from sprint distances to Olympic and long distance events.

Alex's competitive edge is evident through consistent achievements in Age Group (AG) podiums, demonstrating personal excellence in triathlon. Whether you're a beginner looking to complete your first race or an experienced athlete aiming for a new personal best, Alex's holistic approach to coaching ensures that every aspect of your performance is optimized.

Join us and work with Alex to unlock your full potential and reach new heights in your athletic journey.

Meet Jakob, our dedicated Bikefitter and Test Leader, holding a Bachelor's degree in Sport Science from Mittuniversitet in Östersund. Jakob is also a certified personal trainer, accredited by Frisk-Licens, and has completed specialized training in bike fitting.

Jakob's passion for sports has been a lifelong journey, deeply inspired by the history of people's dreams and ambitions as they train for their big goals. Initially starting with ice hockey, Jakob soon discovered a greater passion for cross-country skiing and cycling. This led to a focused pursuit in these areas, aiming to enhance performance and maximize enjoyment in training for athletes of all levels.

With a keen interest in finding the key elements that enable both professional athletes and beginners to perform at their best, Jakob combines expertise in sport science with practical experience to deliver personalized coaching. Whether it's improving technique in cross-country skiing or optimizing bike fits for cycling, Jakob is committed to helping athletes achieve their highest potential and enjoy their training to the fullest.

Join us and benefit from Jakob's comprehensive approach to sports performance, where your goals and enjoyment are at the heart of every training session.